Google My Business extends open service addition to all industries

It is no longer necessary to be a restaurant for an establishment to be able to display, in Google search and Maps, the services of its choice on its local web page. Since January 2018, local businesses in the catering sector have been privileged because they could directly encode their Menu thanks to a dedicated editor without being limited to the Attributes suggested via the dashboard (or the API) Google Business Profile.

Check out our article Google Business Profile

This feature is now extended to other sectors and, as with the Menu editor, it will only be available for My Business listings in English before a wider rollout.

Note also that a visual indicator has been added to the platform to access the input area.

Icon to edit the Menu (restaurants only)/ Icon to edit the list of services

Preview of the screen to encode a list of services

Difference between Attributes and the info editor in Google Business Profile

The Attributes are additional information suggested in the Google Business Profile dashboard (depending on the country and category of the establishment) that users can choose to display or not on their listing. Before the rollout of the Menu editor for restaurants, this was the only option to present the local business's offer in more detail.

- Accessibility
- Restaurant/hotel-specific information (Wi-Fi, outdoor seating…)
- Payments
- Offer
- ...

- URL to display a Menu/ a list of services
- URL to order
- URL to book a table
- ...

Example of attribute suggestions in the GMB dashboard (payment methods)

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