News - Indicate your special opening hours in Google

Google
Strategy
November 5, 2015

Soon the holiday season, the end-of-year celebrations...

And during this period, your points of sale will certainly have special opening hours:

  • late openings,
  • Open on Sundays
  • open on public holidays

These openings are often crucial for your business. Indeed, they concern days during which your turnover will be very important. The competition will also be strong on those days.

Google offers you the opportunity to attract more customers! 

For a few days now, Google has been offering businesses the opportunity to indicate their special opening hours. Your opening hours will then appear in the search results in a different color. Your customers will then be able to navigate securely to your points of sale.

What happens if you don't indicate your special opening hours? It's quite simple, your specific hours won't appear and Google will indicate, during these holidays, that your hours may vary. Result for you: consumers won't be sure that your stores are open. They're likely to go to your competitors.

In conclusion:

It is essential that you implement these exceptional opening hours. This is done via your Google Business Profile account.

Need help adding your exceptional opening hours? Contact us!

Edited by
Georges-Alexandre
Hanin

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